How a ski jacket is made

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According to Google Trends, in the past 20 years people’s interest in skiwear has generally decreased, whereas their interest in specific garments, among which ski jackets, has increased: today almost 40% of all snow garments sold in stores are ski jackets (source Global Ski Market Report).

Maybe due to the fact that a ski jacket is a piece of clothing that we are used to wearing, it is difficult to understand the fascinating and complex, balance between innovation, creativity and technique, that is concealed in a jacket.

Modern outerwear is not only to protect against the cold, snow and wind, but is also a true expression of style and functionality.

Behind a modern ski jacket, just like behind every piece of clothing designed for time on the snow, lies a world: a world of values, expertise, intuition and technique.
We have decided to open up on this world, by going behind the scenes of our products.

Read this post to find out how a ski jacket is made, how many steps it takes to make it, and the value of what you wear on the slopes.

Particolare di una giacca one moreParticolare di una giacca one more

The creative process

The design of ski jacket, like that of an entire winter season collection, starts with different inputs: personal inspirations of the designers, individual sensitivities of those involved in the process, study of the market and the direction it takes year after year, people’s preferences and their needs.

The complexity of a non-trivial operation, and, above all, of a process that involves many different steps before reaching the final product, is already beginning to stand out:

  1. First of all research: this is fundamental for proposing products that, once on the market, will emerge for their unique style
  2. Next comes the moment for shaping the ideas: there is a time for drawing, for fashion plates that tell the mood, and for technical cutting and sewing plans that will lead to the model, which will take us to the next step.
  3. The prototype: this is garment ‘zero’, checked both technically and aesthetically. This
    garment represents a crucial moment as from here onwards the construction of the last phase begins.
  4. The sample collection: at this point the games are played, and the step to actual production is really short.
Materiali per la produzioneMateriali per la produzione

The choice of materials

Between these four steps lies a crucial point: the choice of materials.
The choice of which type of materials to use to make the ski jacket, that we have taken as an example of an entire world, matters very much, even if it is not always directly connected with the style: it is easy to understand that a style can be interpreted and, above all, reinterpreted in many different fabrics, shapes, colours, thus changing the final result.

At One More, the choice of materials, for example, is a key factor: the cohesion between technicality, quality and design that lives in our brand, imposes precise, we could say identity-making, choices on us.

From the very beginning, One More has searched for sustainable fabrics, whether recycled or recyclable: the idea has always been to give waste a new life, reduce waste, and create a closed circuit in which nothing is thrown away.
This is how we came up with AppleSkin and Econyl®, two 100% Italian products that enable us to be a technology brand based on Italian technologies.

Particolare di una giacca in AppleskinParticolare di una giacca in Appleskin

AppleSkin and Econyl ®

AppleSkin is a local, South Tyrolean patent: it is a fabric of plant origin, obtained from local apple scraps leftover when producing the famous South Tyrolean apple juice.
Not everyone knows that the apple waste that remains after the production of the juice is a special waste, bound to be incinerated.
Appleskin eliminates this step: the waste is dried, pulverised to the point it resembles flour, and, then, mixed with bonding agents to produce 100% vegan synthetic leather.

This is not only an animal-friendly and true Made in Italy fabric, not merely compliant with law, but also a functional fabric.

Before choosing AppleSkin for our garments, we tested all the conditions to which an AppleSkin ski jacket could have been subjected: stresses from skiing, carrying the skis on the shoulder, prolonged exposure to sunrays at high altitudes (even over 2,500 metres), and the hot/cold excursions experienced in the typical situation of going from the slopes below zero degrees to inside a hut, near a wood heater or fireplace, with temperatures even around 70 degrees.

AppleSkin passed all these tests and that is why we used it in our most fashion-oriented garments, to give them a classy and elegant touch combined with functionality

Particolare di una giacca in EconylParticolare di una giacca in Econyl

Econyl® is also a local patent, from the autonomous province of Trento: it is a regenerated nylon that can be endlessly used.

It is made from nylon yarns of old carpets or fishing nets abandoned at sea: it is tough, resistant, and cut-proof, and can be recycled many times during its lifecycle without losing its technical properties.

When we chose Econyl®, the target was always to produce a super-functional technical fabric for ski school garments: to be used for a few years and, then, to be completely recycled once the uniforms need to be changed. In regards to this, we can see the goal, and we are completely going in this direction.

The processing of Econyl® is also carried out in Italy, obtaining an elastic fabric that we, then, process in different ways: with the application of a breathable, porous, European membrane which lets out the natural body moisture but does not let water in thanks to a very environmentally friendly Water Resistant treatment.

Most of our garments are made of Econyl®: jackets, technical fleece, even the so-called base layers. With a series of workmanships we ensure both the comfort of common skiers and the performance of World Cup athletes.

Etichetta su giacca One MoreEtichetta su giacca One More

Sustainability not only in the materials

At this point you should well understand that for us, creating a product – like our well-known ski jacket – and placing it on the market is so much more than only making sustainable choices in the production process.
While AppleSkin and Econyl® are external materials that clients see and touch, all the other components of our ski jackets are recycled.
With the 2024/2025 winter collection, we will reach 100% recycled components in our garments.
However, from our point of view, this isn’t enough.

Sustainability means, as already mentioned, having one extended concept in mind, that is not only related to the environment, but also to society, an almost ‘integral’ concept, and this is what we offer our clients: the possibility of being part of a simple project that tries not to impact on nature, that protects animals, does not pollute and ensures respect for labour and people.

One More moves in the direction of Fairtrade: our suppliers produce 95% of the accessories and materials in Italy or in Europe, and only a very small part comes from Asia.
We are constantly working to bring this small percentage to zero.

La lavorazione artigianale dei prodotti One More in ItaliaLa lavorazione artigianale dei prodotti One More in Italia

The transfer of values

There is a fundamental step in the production of a ski jacket that meets people’s approval: making it an expression of a way of conceiving the snow, outdoors, sports, relaxation and moments shared with loved ones.

Today, more than ever, every product is an expression of values: of the company, of the world they represent and of the world in which they would like to be carried, to leave a positive mark on people’s lives.

Respect for nature, animals, and people: these are – for example – the main values that One More instils into every ski jacket placed on the market.

These values must be embodied – in our case – in an object that we can buy and wear, and that we let be our ‘shell’ in the world: this is why we all choose garments that are consistent with our image, that enhance it, that speak of us and that do so in positive terms.
It is not easy to bring a system of values into a combination of shapes, colours and fabrics, especially for a company like One More, which has made values its corporate feature.

Our manifesto is proof of this.

This is a difficult task as it presents challenges in all the stages of product and collection development: when the idea of a piece of garment is conceived, when it is ‘cuddled’ with creative research, when selecting non-trivial and innovative inspirational ideas that can be concretely realised: but not only.

Even when – as in our case – the choice of materials must account for sustainability, of which we have already extensively spoken, and for our desire to be animal free throughout the entire collection: the raw materials themselves must be aligned with the brand spirit.

One More wants more and to go further, but to do so it does not intend to unconditionally take from the environment, from the people, from the world in which we live.

Then, there is the ‘ultimate’ challenge that retraces the entire process: it maintains the consistency between the initial idea and the final jacket so that, as far as details, style and fitting are concerned, it is an authentic expression of One More.

Giacche pronte alla venditaGiacche pronte alla vendita

The maintenance of values

There is one last thing, with regards to our ski jacket. Its resilience.

Every year the fashion changes, as do the trends, but the values remain the same.
Ensuring this fashion-value balance is another difficulty encountered and concealed behind the apparent simplicity of the garment.

If we turn our attention to the company, the One More values are not negotiable. They cannot be questioned by a change of trend; they cannot be lost among the various market proposals.

This implies hours and hours of study of the styles in trend before putting pencil to paper: and when the point lands on the screen or on paper, it is only because a balance between fashion trends and the One More concept has been reached.
It is not just a pure whim, a fixation of ours or of all brands.
It is a form of respect.

Respect towards our ideas, but also towards those of thousands of people who, by choosing us, have chosen to be represented in their public image, the one most seen and discussed, by our system of values.
It is a form of respect, responsibility and care.
And all this is concealed in what is a ‘simple’ ski jacket.